Security doesn’t just mean building things right- it means updating EVERY time. There’s a myth that WordPress has bad security because so many people who have WordPress sites have had them hacked. The truth is that 30% of the ENTIRE internet runs on WordPress which makes it a hot target for hackers. The developers are [Read More…]
The Stages Of Building Online
Here’s a quick bare-bones guide for building. Whether you are doing it yourself, or have a developer, it’s super helpful to understand these steps. When tech systems are drag and drop and things can be built quickly, it gives all of us an exaggerated sense of how efficient tech can be. Some parts work easily- [Read More…]
Your site- A Marketing Tool or an Online Brochure?
(One of Four Posts)
Most people would describe their site as an electronic brochure not as a marketing tool. If you are pulling new business from other kinds of marketing like in person meetings or print advertising that makes sense. We tend to think that Google (or any other search engine) magically puts our site in front of new [Read More…]
Updates and Maintenance
Why Should I Pay For Maintenance? “Now that my site is finished, I can just leave it until I want to change it, right?” You wouldn’t say that about your vegetable garden! Much like your garden, a website is a complicated thing with a lot of dependent moving parts. It’s a living, interactive representation of [Read More…]
Branding 101
Branding What is it good for? Everything actually!!! Start with a style guide A style guide is a catch-all name for anything that represents your branding look and feel. It is a set of guidelines for color and font, what to use them for and what NOT to use them for. If you use [Read More…]