Author: Karen Spies

  • The Stages Of Building Online

    The Stages Of Building Online

    Here’s a quick bare-bones guide for building. Whether you are doing it yourself, or have a developer, it’s super helpful to understand these steps. When tech systems are drag and drop and things can be built quickly, it gives all of us an exaggerated sense of how efficient tech can be. Some parts work easily-…

  • Why We Use Stripe

    Billion-dollar companies like Lyft, Salesforce, Warby Parker, and Instacart trust Stripe with their payment processing. ENVIRONMENTAL RESPONSIBILITY Stripe is a committed CARBON-NEUTRAL company. Awareness of the environmental impact of their software business and happily paying carbon offsets shows intelligence and responsibility. Full Report on Carbon Neutral Commitment  TOP NOTCH SECURITY Stripe also has the highest…

  • Why Cheap Hosting Isn’t Cheap

    Why Cheap Hosting Isn’t Cheap

    If there are free and cheap options, why should I pay for hosting? YOUR URL LOOKS PROFESSIONAL If I hosted my site on WordPress.com, visitors would have to type in www.WordPress.com/Spiezz to access my site. It looks like you are running a business in your basement over the weekends. If you want to be perceived…

  • Your site- A Marketing Tool or an Online Brochure? (One of Four Posts)

    Your site- A Marketing Tool or an Online Brochure?
    (One of Four Posts)

    Most people would describe their site as an electronic brochure not as a marketing tool. If you are pulling new business from other kinds of marketing like in person meetings or print advertising that makes sense. We tend to think that Google (or any other search engine) magically puts our site in front of new…

  • Branding 101

    Branding What is it good for? Everything actually!!! Start with a style guide A style guide is a catch-all name for anything that represents your branding look and feel. It is a set of guidelines for color and font, what to use them for and what NOT to use them for.   If you use…