About Us

Karen is a creative strategist with 15+ years helping small businesses, artists, and purpose-driven founders clarify their message, build strong digital foundations, and convert browsers into buyers. I’ve coached overwhelmed creatives through brand confusion, rebuilt businesses after burnout, and developed systems that balance authenticity with results.

With authentic marketing strategy, UX-focused web consulting, and brand clarity coaching, I help clients clarify their niche, message, and offer so they can show up online consistently and attract aligned clients without faking it.

When working with Karen, clients gain clarity, confidence, and a repeatable marketing foundation. Many land new clients within weeks, publish long-delayed websites, and finally enjoy showing up online.

Examples:

• A kids swim school doubled enrollments after we restructured their messaging and review strategy.
• A stylist now books 3x more of her ideal clients after revising her site and bio.
• Coaches report feeling “seen, relieved, and re-energized.”

What problems do we not help with?

• Paid ad management
• Social media scheduling
• Scaling teams or agencies
• Revenue operations/sales system automation

Who gets the most out of our offer?

• Creatives, coaches, service-based founders
• Mid-stage solopreneurs or micro teams (1 – 5 people)
• Neurodivergent or multipassionate professionals
• Clients who value integrity, creativity, and sustainability

What is the smallest offer that proves our value fast?
The Website Reality Check, a $197 UX audit + video walkthrough with a conversion + visibility scorecard.